We Turn People Into Brand Names
At The Brand Management Co, we work closely with our clients to create a custom brand identity that accurately reflects their personal values and goals. Our transparent process ensures that the branding journey is not only effective but also fun and engaging.
We understand that each brand is unique and requires a tailored approach. By taking the time to understand our clients, their industry, and the message they wish to convey, we craft strategies that make brands stand out from the competition. Let our team elevate your brand so you can focus on building your empire with confidence and clarity.
The partner who will catapult your brand to the next level
If you are looking for someone to turn your name into a dynamic personal brand, you need Laura to lead the charge! She is an absolute joy to work with. From her whip smart insights to her creativity to the stellar service she provides her clients, Laura is the partner that will catapult your brand to the next level.
Meet Laura Bull
Laura Bull is the founder and CEO of The Brand Management Company, a bestselling author, and a brand strategist who specializes in transforming people into competitive and sustainable business brands. Early on in her career, Laura spent ten years with Sony Music Entertainment, becoming one of the company's youngest executives at the age of twenty-eight. During her tenure, she spearheaded artist development and marketing for globally recognized brands including Carrie Underwood, Brad Paisley, and Johnny Cash among hundreds of other artists from Arista, RCA, Columbia, Epic, and Monument records. A veteran of the music industry, she has served for more than a decade on the National Advisory Board for Musician's On Call.
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Now an Amazon instant bestselling author in multiple categories like Marketing, Direct Marketing and Marketing for Small Business, From Individual to Empire: A Guide to Building an Authentic and Powerful Brand offers insurmountable knowledge to teach others what it takes to become a powerful "influencer." Everyone in the marketing arena keeps discussing the power of influencers, but no one is discussing how an influencer becomes powerful. Now she redefines the term “influencer” by expanding its scope offline, highlights positive psychology principles in terms of branding, and reveals the proprietary Brand Matrix that gives entrepreneurs step by step directions to discover their own authentic and competitive brand.
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​A consultant and speaker, Bull spent six years as an adjunct professor teaching disciplines in marketing and music business at multiple colleges and universities including SMU's Temerlin Advertising Institute. She has a BBA from Belmont University’s Mike Curb School of Music Business and a Master of Liberal Studies from Southern Methodist University.
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​She currently resides in Dallas with her husband and two daughters.
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A Solid Vision and Path Forward!
Laura was superb at translating her deep knowledge of branding to my e-commerce consumer packaged food business. Working with Laura to strengthen our brand messaging and brand identity resulted in a solid vision and path forward for our revamped strategy.
Our Team and Our Values
At The Brand Management Co, we aren't just coaches giving advice from the sidelines; we're hands-on branding experts who dive into the trenches with you. Our diverse team consists of outreach and research specialists, account managers, business managers, and graphic designers. With members located all over the world, we bring unique perspectives to each project, ensuring that your brand stands out on a global scale.
Transparent & Direct
We honor transparency and believe in bringing you into the branding process. Our goal is to empower you with a deep understanding of branding intricacies and prepare you for the future. By involving you every step of the way, we help you avoid the need for a rebrand due to marketplace or internal shifts, ensuring your brand remains consistent and resilient.
Enjoyable & Inspirational
Branding should never be a struggle or a source of stress. With decades of experience, we know how to make the process smooth, easy, and above all, fun. Trust us to turn branding into an enjoyable journey that you actually look forward to. We believe that when you have fun, you’re more motivated to build a lasting and strong empire. Our work is designed to inspire you and your team, providing the momentum you need to reach new heights. We can’t wait to tell our friends about the incredible journey we embarked on with you.
Friends & Confidants
In this crazy world of branding, we’re more than just partners; we’re your best friends and confidants. This means being direct and honest with you, always having your back, and creating a space where you can share anything and everything. We honor the trust you place in us and are committed to protecting and solidifying your brand.
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Traditional, yet Modern
We operate with a traditional mindset but create for a modern world. It’s not just about social media; it’s about every single point of contact. We focus on creating an immersive experience for your audience across all communication channels. Our comprehensive approach ensures that your brand resonates with your audience wherever they encounter it, making every interaction meaningful and memorable.
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Nothing gives us a greater sense of accomplishment than watching our clients’ brands hit the mainstream and knowing we were there from the start. We take pride in being able to say, “We knew them when.” Let’s transform your vision into a brand that not only stands out but also stands the test of time.
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