Marketing is what you want to say for the next twenty days.
Branding is what you want to say for the next twenty years.
2024 Brand
Checklist
Great news! We have a free download available to help you discover your true brand identity. Our 2024 Brand Checklist provides actionable steps to ensure you are building your brand with a backbone. Gain clarity and confidence as you grow your brand at your own pace. Download straight to your inbox now!
A Valuable Asset You Want By Your Side
TBMCo. is meticulous and passionate about branding. When you work with Laura, she becomes a true partner in the process of understanding your brand and how it not only represents itself in the world, but how it is a reflection of your core tenants. I learned a great deal about myself and my brand while working with The Brand Management Co. Laura is a straight shooter, a hard worker and a valuable asset you want by your side regardless of what stage you are in with your brand.
Our Story
Here at The Brand Management Co. we do things a little differently than you're used to. Whether you are a television personality, actor, musician, national icon, or an entrepreneur with an established or startup business, around here the people come first. That is why the story always comes first.
​We don't just jump into creating a website or an advertising campaign like so many other agencies, as that sets you up for failure. Instead, TBMCo. digs in deep at the start, and with full transparency, brings you into our brand development process. With our simplified steps, you'll learn how the brand is developed and how to control your brand story for years to come - no matter what is happening in the marketplace (economy or pandemics) or internally (product expansions or company changes).
​​
Think of us like a trusted confidant. We will be direct and honest, always have your back, and strive to make the branding and marketing process a fun and enjoyable experience. ​
​
Now, enough about us! Find out how we can help you transform from an individual into an empire.
Start Growing Your Empire
The Brand Management Co. is an agency committed to building authentic and engaging brand empires by balancing traditional and modern strategies and creating a transparent, inspirational, simplified, and enjoyable experience for all entrepreneurs and public figures. Our expertise is transforming people into viable, competitive, and sustainable business brands.
​
Whether you are a public figure or celebrity, a thought leader or politician, or a creative entrepreneur...if you are the face of your business you need clarity and confidence with your narrative and messaging... and we are here to help! Book a FREE 30-min call to learn about our brand identity packages.
Rana Lustyan
Laura was superb at translating her deep knowledge of branding to my e-commerce consumer packaged food business. Working with Laura to strengthen our brand messaging and brand identity resulted in a solid vision and path forward for our revamped strategy.
Dr Kim Foster
You've given me SO much clarity with my brand strategy and the direction I'm going to be heading in. I feel like I know exactly what I need to do for the next 12 months (at least)...and I'm so excited to execute all these plans together with my team!
Tony Justice
If you want "normal" marketing, that's up to you. But, if you want to go above and beyond with marketing, then I highly recommend Laura and her team. To put it into words my audience understands, they are the Chuck Norris of marketing and branding.
The Book
Hardcover - Paperback - Ebook - Audiobook
Available everywhere books are sold.
Instant Bestselling Audiobook​
Amazon Bestseller in Marketing (Audible)
Amazon Bestseller in Direct Marketing
Amazon Bestseller in Women & Business
Amazon Bestseller in Public Relations
Amazon Bestseller in Media & Communications Industry
Amazon Bestseller in Market Research Business
AND MORE!
Ever wonder what makes household names like Oprah, Ellen, or Beyoncé so powerful? It’s all about influencer branding, and Laura Bull will tell you everything you need to know.
Bull spent ten years with Sony Music Entertainment, becoming one of the company's youngest executives and spearheading artist development and marketing for globally recognized brands. She is an expert who specializes in transforming entrepreneurs into viable brands and teaching what it takes to become a powerful "influencer."
Whether you are an artist, blogger, performer, politician, author, or entrepreneur, this book will change the way you think about your “brand” and your future.
Bull marries positive psychology principles with traditional branding strategies and reveals her revolutionary Brand Matrix that will have you soaring past personal branding into the very different world of influencer branding.
This intelligent, breezy read provides tools, exercises, and additional resources that offer real-world support to tackle your own engaging, competitive, and authentic brand identity.
Entertaining examples from pop culture and politics round out this book that can truly take you from individual to empire.
Zuri Hall
From the moment I picked up Laura's book I was hooked... she clearly gets personal branding. From Individual to Empire is a fun, informative read that left me feeling even more empowered when it came to taking my personal brand to the next level!
The Honorable Daniel S Goldin
Longest Tenured NASA Administrator
Branding powerhouse and rockstar, Laura Bull has written a book that is thoughtful and honest on how modern personal branding works. This is a practical blueprint on how anyone can build a personal brand that impacts, influences and touches more lives.
Shawn Achor
NYTimes Bestselling Author of
The Happiness Advantage
With small steps, big changes can occur. In this book, Laura shows you how to step by step cultivate and articulate not only a successful personal brand but an authentic and powerful one.
Articles
Branding Essentials
Making Branding Fun Again
Just in time for the holidays! Grab some swag designed for entrepreneurs, creatives, and brand builders who want to keep branding fresh, simple, and fun.
With reimagined slogans from some of the most iconic branding taglines, our collection is here to remind you that branding doesn’t have to be all business—it can be fun, too. These products are meant to keep you focused and energized as you move through your day, reminding you that every step forward is a part of building your brand.